Grayscale Prioritizes On-Chain Activity in Crypto Rankings: XRP, ADA, BNB Excluded as Avalanche and Morpho Rise

Grayscale has announced a major shift in its methodology for selecting the top 20 cryptocurrencies for Q3 2025. Moving away from traditional market capitalization metrics, the firm now prioritizes real on-chain activity, leading to surprising exclusions and additions. This strategic pivot reflects the growing importance of blockchain fundamentals in evaluating long-term viability.

Key Changes in Grayscale’s 2025 Crypto Rankings

New Additions: Avalanche and Morpho Shine

  • Avalanche: Gained entry due to:
  • Rapid expansion of its Web3 gaming ecosystem (e.g., MapleStory integrations)
  • Surging stablecoin adoption
  • 210% increase in daily active addresses year-over-year
  • Morpho: Demonstrated exceptional performance with:
  • $4.2 billion Total Value Locked (TVL)
  • $98 million annual revenue from lending protocols
  • Innovative risk-adjusted lending pools challenging Aave’s dominance

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Notable Exclusions: XRP, ADA, and BNB

Cryptocurrency Reason for Exclusion Key Metrics Decline
XRP Stagnant adoption despite Ripple partnerships -70% network activity
45% below ATH
Cardano (ADA) Slow DeFi growth despite Bitcoin integration plans -35% YTD price performance
BNB Centralization concerns overshadowing chain activity Reduced unique contract deployments

Why On-Chain Metrics Matter More Than Ever

Grayscale’s new evaluation framework focuses on four core blockchain fundamentals:
1. Adoption Rate: Unique active wallets and contract interactions
2. Transaction Economics: Fee revenue and gas utilization patterns
3. Network Utility: Real-world use cases beyond speculation
4. Sustainability: Energy efficiency and governance mechanisms

This approach reveals which projects deliver actual value rather than relying on:
– Exchange listing hype
– Social media speculation
– Artificial liquidity pools

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Market Implications of the New Rankings

The crypto industry is witnessing a fundamental shift where:
– Projects with strong developer communities gain advantage
– Protocol revenue becomes more important than token price
– Layer 2 solutions may receive increased scrutiny
– “Ghost chains” with high valuations but low usage face reckoning

Frequently Asked Questions

Why did Grayscale change its ranking methodology?

Grayscale aims to identify projects with sustainable growth potential rather than temporary market hype. On-chain metrics provide verifiable evidence of actual network usage.

Can excluded cryptocurrencies regain their positions?

Yes, if XRP, ADA, or BNB demonstrate improved:
– Daily transaction volumes
– Smart contract deployment rates
– Wallet growth metrics
They could qualify in future quarterly reviews.

How does this affect retail investors?

Investors should:
– Re-examine their portfolios for “zombie chains”
– Prioritize projects with transparent blockchain analytics
– Consider dollar-cost averaging into fundamentally strong assets

What makes Avalanche and Morpho special?

Avalanche excels in:
– Sub-second transaction finality
– Institutional-grade DeFi infrastructure
Morpho innovates with:
– Capital-efficient lending pools
– Risk-isolated market segments

Where can I track these on-chain metrics?

Several analytics platforms provide real-time blockchain data:
– Nansen for smart money tracking
– Token Terminal for protocol economics
– Dune Analytics for custom dashboards

The Future of Crypto Evaluation

Grayscale’s move signals an industry-wide transition toward evidence-based investing in blockchain technology. As regulatory scrutiny increases, projects must demonstrate:
– Clear utility beyond token trading
– Sustainable economic models
– Transparent on-chain governance

This evolution benefits the entire ecosystem by:
– Reducing speculative bubbles
– Rewarding genuine innovation
– Creating clearer benchmarks for success

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